Hasbro revenue increased 15% in the third quarter as Magic: The Gathering produced more than $600 million in quarterly sales for the first time. Total revenue reached $1.595 billion, compared with $1.388 billion a year earlier.

Hasbro Revenue Chart Shows Gaming-Led Growth

Wizards and Digital Gaming generated $747.2 million in revenue, while Consumer Products produced $827.9 million. The figures below use the comparable totals in Hasbro’s October 20 earnings release.

Q3 revenue ($ billions)

2025  $1.388

2026  $1.595

Source: Hasbro, results released October 20, 2026. Chart by Fusion Market News.

Magic: The Gathering revenue reached $616.1 million, up from $459.4 million, while total gaming revenue rose 24% to $934.9 million. The performance shows a stronger consumer-discretionary trend than the defensive growth seen in Kroger’s long-term earnings plan.

Higher Outlook Extends Hasbro Revenue Momentum

Operating profit increased 52% to $517 million, and reported earnings reached $2.77 per diluted share. The results included about $55 million of tariff refunds, including $48 million within Consumer Products.

Hasbro now expects 2026 revenue to rise 7% to 9% in constant currency, compared with its previous 5% to 7% range. It also raised its adjusted operating-margin outlook to 27% to 28% and its adjusted EBITDA range to $1.575 billion to $1.625 billion.

The company returned $206 million through dividends and share repurchases during the quarter. Investors comparing capital allocation can review General Motors’ $20 billion buyback and CME Group’s latest shareholder returns.

Elsy Kanana is a financial and cryptocurrency journalist at FusionMarketNews, covering digital assets, blockchain technology, financial markets, and emerging fintech trends. Her reporting focuses on market movements, regulatory developments, and on-chain analytics, delivering clear, data-driven insights to readers worldwide.